Register a trademark
BIMI trademarks: Which regions approve their registration?
To activate Brand Indicators for Message Identification (BIMI), your organization might need a registered trademark in an approved region. BIMI trademarks allow your verified logo to appear next to authenticated emails, enhancing visibility, trust, and email deliverability while helping block phishing and spoofing attempts.
Explore where to register BIMI trademarks or start building brand trust in inboxes now by meeting with one of our experts.
BIMI trademarks: Logo registration regions
Asia
Japan (JP)
Japan Trademark Office
South Korea (KR)
Korean Intellectual Property Office
Asia-Pacific
Australia (AU) IP Australia New Zealand (NZ) Intellectual Property Office of New Zealand (IPONZ) Ministry of Business, Innovation and EmploymentEurope
Benelux (BX)
Benelux Office for Intellectual Property (a triad of 3 nations: Belgium, the Netherlands, and Luxembourg)
Denmark (DK)
Danish Patent and Trademark Office Ministry of Industry, Business and Financial Affairs
European Union (EU)
European Union Intellectual Property Office
France (FR)
French Patent and Trademark Office (INPI)
Germany (DE)
Deutsches Patentund Markenamt
Spain (ES)
Oficina Española de Patentes y Marcas
Sweden (SE)
Swedish Intellectual Property Office (PRV)
Switzerland (CH)
Swiss Federal Institute of Intellectual Property
United Kingdom (GB)
UK Intellectual Property Office
North America
Canada (CA)
Canadian Intellectual Property Office
United States (US)
United States Patent and Trademark Office (USPTO)
South America
Brazil (BR) Brazilian National Institute of Industrial PropertyBIMI trademark regions FAQs
Does my company need a trademark to qualify?
No, your company doesn’t always need a trademark to qualify for Brand Indicators for Message Identification (BIMI). While Verified Mark Certificates (VMCs) require a registered trademark for your logo, some email clients now support Certification Mark Certificates (CMCs), which don’t require trademark registration.
Can my business use multiple domains and logos?
Yes, your business can use multiple domains with BIMI, but only one logo is supported per certificate. If you want to use different logos, each logo must have its own qualifying verification – either a Verified Mark Certificate (VMC) or a Certification Mark Certificate (CMC).
How can my organization get a VMC without a trademark?
Your organization can get a Verified Mark Certificate (VMC) without a trademark if you qualify under alternative verification methods. For example, government entities can provide official documentation authorizing the use of their logo.